Hiroshi "Kamen Rider 1" Fujioka slams down entire slabs of tonkatsu and racks of deep-fried yakitori in the ad campaign for Suntory's latest brew. Is it ironic or perversely fitting that the "image character" for Zero-Nama happoshu low-malt near-beer is a longtime teetotaler? Whatever the case, we can only hope the upcoming TV ads are as great as Suntory used to make back in the '80s.
OK,It's not Yakitori,it's Kushi-Katsu,a traditonal Osakan junk food.
Posted by: Aceface | March 09, 2008 at 07:27 PM
Indeed they are. Good catch! It's tough to tell in this tiny image.
Posted by: Matt | March 10, 2008 at 04:07 PM
Follow up:
http://www.suntory.co.jp/beer/zeronama/index.html
The BGM is great! CMs are at the bottom of that page.
Posted by: hillsy | May 29, 2008 at 05:38 PM